Project Title:

Football Themed Direct Mailer

Client:

DFS (Part of Deluxe)

Project Type:

Direct Mail

Role:

Designer

The Challenge:

Create a high-impact mailer to educate customers about the DFS full color program. The copywriter and I worked together to brainstorm and create this effective football themed mailer. We left an impression on customers by using specialty print techniques including a football shaped custom die-cut, rubber coatings and grass scented ink.

Results:

This mailer has been featured online by Foldfactory on Fold of the Week twice:
Football Mailer with a Sensory Kick –FOW #624
Flag on the Fold! Creative Tri-Fold Modification –FOW #626